See it Do it Sunderland opens Visitor Information Service Point

See it Do it Sunderland have recently opened a new Visitor Information Service Point at Sunderland Museum and Winter Gardens. They also continue their partnership with local business Station Taxis to bring visitors more and better information when and where they need it.

The most recent figures show Sunderland welcomed more than eight million visitors. These visitors support around 5,000 jobs in tourism and contribute over £360 million to the city's economy.

The new Visitor Information Service Point is the latest in a number of facilities and initiatives to promote the “See it Do It Sunderland” programme. To complement the existing Visitor Information Service Points across the city which are open Monday to Friday the new service point will be open 7 days a week.

Councillor John Kelly, Sunderland City Council’s Portfolio Holder for Public Health, Wellness and Culture said: “Sunderland hosts many fantastic events such as the Sunderland International Airshow, stadium concerts, Sunderland Empire productions and planning is already underway for the iconic Tall Ships Races in 2018. We also have many visitor attractions such as: St Peter’s Church, Monkwearmouth Station Museum, The National Glass Centre, Sunderland Museum and Winter Gardens, Hylton Castle and the multi award winning developments at the seafront, to name but a few. With such a wide range of events and attractions we are continually looking for new ways to help spread the word about things to see and do in our city."

A further development in the Visitor Information Service has seen local taxi firm Station Taxis joining the city council to provide residents and visitors with even more opportunities to find out what is going on in the city.

Cllr Kelly added: "In addition to the existing Visitor Information Service Points in Customer Service Centres and libraries it is great to know that we are also able to work in partnership with local businesses such as Station Taxis to help keep residents and visitors up to date with what is going on in Sunderland.”

Residents and visitors will have access to the latest information by the dedicated See It Do It Twitter account @SeeitDoitSund, the See it Do it Sunderland website and by subscribing to the See it Do it Sunderland enewsletter.

In addition to these channels Sunderland City Council also provides printed visitor and accommodation guides and maps. Over the last twelve months a total of more than 25,000 maps were distributed locally, regionally and nationally.

Trevor Hines, Managing Director of Station Taxis said: “We are proud to be working in partnership with Sunderland City Council to promote the “See it Do it Sunderland” campaign.

Several of our taxis now display the distinctive new “See it Do it Sunderland” advertisements on both sides of the vehicle, which should help in showcasing many of the diverse local attractions within the city.

We hope that by installing Visitor Information Service Points in our booking kiosks at Sunderland Central Station and Park Lane Interchange that it will help to promote the city to visitors and residents alike.

It is essential that all local businesses work together to promote and support the city and its attractions, as it will be to the benefit of everyone in the long run.”

In addition to the wide range of Sunderland themed gifts already available the popular vintage style postcards and posters of local events and landmarks will soon be on sale in the shop at Sunderland Museum and Winter Gardens.

Keep up to date by following @SeeitDoitSund

Keep up to date by subscribing to the See it Do it enewsletter.

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Did you know?

Sunderland marks the easterly end of the 140-mile C2C (Coast to Coast) route. The C2C cycle trail from Whitehaven in Cumbria to Sunderland is Britain's most popular long distance route, with up to 15,000 cyclists completing it every year.


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